I don't really mind the nice clean shots of the costume, but the action shots of the filming that were going around a few weeks ago didn't look very good at all (granted they were fan cell phone cam shots, not cleaned up purdy versions like this). But this kid, 'hot' as he may be thanks to the facebook movie, looks a little too dorky, and as noted above, it still feels like the first Spider Man came out 5 years ago, it's just way too soon.
That said, naming it after the comic is probably a pretty good call.
Re: Spider-Man 4
41"I'm like a dog chasing cars, I wouldn't know what to do if I caught one. . . . I'm not a schemer. I just do things."